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Sexton and Company Denver, CO online marketing

Sexton & Co. Online Marketing - Denver Pay Per Click Management


Pay Per Click Advertising is one of the fastest and most effective ways to advertise online today. If you are looking to locate prospective customers at an astounding rate, getting started with Pay Per Click advertising (also known as PPC) is certainly in your best interest. Unlike other online marketing initiatives, it only takes a few days of exposure to result in sales.

Pay Per Click advertising programs presently exist, on the three major search engines, as well as a variety of other PPC advertising programs designed for a specific pool of prospective clientele. While other major search engine online marketing plans often take months to result in sales, the advantage of a PPC campaign is clear because the wait time is drastically shorter. It offers the precision of targeted marketing for your website by thrusting your business' name to the forefront of the most popular keyword searches. Pay per Click creates quality traffic. You can cover search engines with broad terms in hopes of pulling in a customer or you can acquire high positioning on major search engines with very specific key words. The more specific your key words are the better chance your ideal customer will visit your site. You only pay for the visitors that click on your ad and come to your site. The more specific you are with your keywords the less you will have to pay and ofte the less you have to bid on.

In order to make PPC advertising work effectively for you, your site must be oriented towards sales. Remember we are looking at pay per click to determine our cost per visit, cost per lead and ultimately our cost per sale. An important aspect of PPC advertising is a website designed to serve the customer, with Landing Pages. Landing Pages are custom-designed pages containing information relevant to the keywords in which a visitor uses to discover your website.


If you want to fully utilize Pay Per Click Advertising, come to Sexton & Company first. For more information or to request a quote, please contact us at 303-246-0366 or use our online form.

For more information on our full line of services please select the following:

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